Presentation
Why study for an MSc in Digital Communication and Audiovisual Production?
Studying for an MSc in Digital Communication & Audiovisual Production means understanding the technical, economic and organisational issues involved in such productions.
This threefold expertise will enable you to effectively manage content creation projects, from design to distribution.
An overview of Excelia’s MSc in Digital Communication & Audiovisual Production
This MSc in Digital Communication & Audiovisual Production will pave the way for an exciting career. The programme will give you in-depth expertise in the communication strategies of brands and organisations, enabling you to manage content creation projects (image, video, sound).
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LanguageFrench
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QualificationMaster (5 years of higher education) Double degree (5 years of higher education)
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Location
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Tuition Fees
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In shortProduction, Distribution, Audiovisual, Communication
Formations
5 reasons to choose the MSc in Digital Communication & Audiovisual Production
A recognised qualification
This MSc is equivalent to 5 years of higher education; it is State-accredited and results in RNCP professional certification (Level 7), providing solid academic recognition that will be invaluable to your future career.
Real-life professional projects
Benefit from a work-study track in Year 1 and Year 2, enabling you to gain valuable hands-on experience in a company.
Expertise in audiovisual communication
Enjoy specialised lessons in audiovisual communication, design, and production to become an expert in these constantly evolving domains.
Lessons delivered by industry professionals
Draw on the knowledge and experience of leading professionals in the field of digital communication, who will share their insights and expertise.
Stimulating projects in a supportive and dynamic environment
Work on creative challenges and consultancy projects, whilst evolving within a small and friendly year group, encouraging interaction and providing a personalised approach to learning.
Programme structure
At the end of this MSc programme, students receive two distinct qualifications:
1. An MSc awarded by Excelia Communication School on the basis of their chosen specialisation (academic recognition with 120 ECTS credits + end-of-studies thesis).
2. A State-accredited RNCP Level 7 professional certification of ‘Image & Communication Project Manager’ (awarded by ISCPA).
Programme content
The targeted skills for this MSc in Digital Communication & Audiovisual Production are grouped into the following 7 blocks, in line with the RNCP professional certification:
1. Developing visual and communication strategies
2. Managing the roll-out of visual and communication strategies
3. Designing, organising, and optimising digital strategies
4. Managing communication professionals
5. Speaking on behalf of a company
6. Developing effective internal communication strategies
7. Managing communication budgets
Additional content (to validate 120 ECTS credits)
- Audiovisual Communication Strategy
- Audiovisual Production
- Content Design
- Project Management
- Post-Production
- Digital Marketing & Distribution
- Artificial Intelligence
- Internal & Corporate Communication
- CSR & Responsible Communication
- Cultural Entrepreneurship
Companies that already work with our Excelians
Fashion & luxury - Technology and e-Commerce - Sports
Rankings
1st
Communication school where the students are the happiest (2024 HappyAtSchool ranking)
FAQs
- What is the MSc in Digital Communication & Audiovisual Production?
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Excelia’s MSc is a postgraduate programme, equivalent to 5 years of higher education, which prepares you to become a communication professional specialising in the film and audiovisual sector. The programme combines skills in communication strategy with the necessary technical and practical knowledge to become an expert in audiovisual production.
- What are the career opportunities after this MSc?
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With this qualification, you will be able to take up positions such as Audiovisual Production Manager, Audiovisual Project Manager, Audiovisual Communication Specialist, Audiovisual Partnership Manager or even Audiovisual Production Director. The skills acquired during the programme are sought after in today’s job market, as they are highly relevant to both the current and future challenges facing the audiovisual sector.
- What are the admissions requirements for this MSc offered by Excelia Communication School?
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To join this Master of Science, you need to have already validated 3 years of higher education and our selection panel must successfully assess your application (CV, cover letter, and academic transcripts). If you are applying for several different programmes, we recommend that you personalise each application to increase your chances of being accepted.
- How are the lessons and projects organised on the Master of Science in Digital Communication & Audiovisual Production?
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Lessons are given by industry professionals and experts, combining theory and practice. You will participate in a number of hands-on projects and challenges (Consultancy Project, Influence & Media Challenge, Strategy & Design Project, Audiovisual Direction & Production Challenge, Agency Challenge, 360° Communication Project) where real companies present their specific issues and challenges, for which you will be expected to put forward solutions. These experiences are a perfect opportunity to apply your knowledge in real-life situations.
In addition, as you will be studying on a work-study track, you will benefit from periods of immersion in a company. - Will Excelia Communication School help me to secure a work-study placement or internship?
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Once you have been accepted onto the MSc and paid your deposit, you will be able to finalise your enrolment and benefit from a range of tools to help you in your search.
- You will have access to JobTeaser where you can personalise your placement search
- You can make an appointment with the school’s Talent Centre coaches to benefit from advice on your CV, cover letter, LinkedIn profile, etc.
- You will be able to make use of the school’s database of ‘Who did what / Who went where’ to contact former students and their internship/apprenticeship supervisors.
- You can consult our work-study guide detailing the procedure for securing a placement and can benefit from our information Webinars on work-study.
- What are the advantages of studying for an MSc at Excelia Communication School?
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By deciding to study at Excelia Communication School, you will be joining Excelia, a reputable higher education group, renowned for its academic excellence and international accreditations (EQUIS, AACSB, AMBA). Excelia offers a unique teaching approach that places the emphasis on hands-on learning and professional work experience. Its campuses in La Rochelle, Tours and Orleans, along with its Niort off-site study location, offer exceptional living environments for learners, guaranteeing a studious and convivial atmosphere.
Lessons
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Year 1
The fundamentals of 360° Communication… from design to management -
Year 1 is common to all MSc programmes at Excelia Communication School.
You will learn and apply the knowledge and skills that are essential for a 360º Communication Director: team management, budget management, communication strategy, partnership management, digital marketing, content design, influence marketing, and the new realities of communication.
• Skills Assessment Workshop
• Graphic Design & Visual Design
• Introduction to Audiovisual Production
• Content Marketing & Omnichannel Strategy
• Media Training & Public Speaking
• Digital Design Tools
• Photography
• Video Production & Editing
• Brand Strategy & Storytelling
• Personal Branding
• Agency Challenge 1
• Corporate Communications
• Interpersonal Communication & Team Management
• Economic & Sociological Dimensions of the Media
• Data & Analytics
• Communications Law
• Audiovisual Scriptwriting & Storytelling
• Fundamentals of Sound Recording
• Introduction to Artificial Intelligence
• No-code & Project Management
• Budgeting & ROI Management
• Editorial & Audiovisual Content Development
The different courses and projects are provided for indicative purposes only and are subject to change from one year to the next. The specialisations offered will only be available if the required minimum number of students is reached.
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Year 2
From project conception to audiovisual production -
In Year 2, you will work on specific projects whilst specialising in audiovisual. You will master all aspects of audiovisual production, from initial project conception to its financing and final production.
- Support with Professional Thesis
- Professional Certification
- International Communication
- Audiovisual Production Management
- Team Management & Leadership
- Research Methodology
- Image & Communication Project Management
- Podcast Production & Sound Engineering
- Short-film Production
- Preparation for TASK™ Certification
- TASK™ Certification
- Agency Challenge 2
- Crisis Communication
- Internal & Managerial Communication
- Audiovisual Broadcasting
- AI, Data & Personalisation in Digital Communication
- Seminar Presentation Day
- Communication Agency Management
- Advanced Video Production & Editing
- CIS Research: Annual Symposium
- CSR & Responsible Communication
- Company Strategy
- Studio Shooting Techniques
The different courses and projects are provided for indicative purposes only and are subject to change from one year to the next. The specialisations offered will only be available if the required minimum number of students is reached.
All you need to know about languages, assessment, lessons and your teachers
Languages:
- French Track
- Lessons in applied English
Assessment:
Types of evaluation
- Continuous assessment
Throughout the year, you will work on group or individual projects, which will be marked by your teachers. - End-of-semester exams
These take the form of a written or digital exam - Project-based learning
Certain course modules will be assessed as part of an interdisciplinary project
Types of lessons:
You will study the theory in the classroom and benefit from tutorials and professional challenges allowing you to put what you have learned into practice.
Programme duration: 815 hours over 24 months
Your teachers:
The teaching team of the MSc in Digital Communication & Audiovisual Production is made up of industry professionals, recognised for their strong expertise in these fields.
Experiences
International workshop in Production & Distribution
Workshop in Cybersecurity
Workshop in Production and Short-film making
Working in a team, learners take part in a business game to tackle specific business issues relating to the direction and production of an audiovisual project.
Agency Challenge
Operating as fictitious communication agencies, students compete to tackle a real-life communication and creative challenge.
Support for Vocational Integration
At Excelia, your professional success is our priority. Through the Talent Centre, you benefit from tailored support: coaching sessions, CV and interview workshops, a platform offering exclusive job opportunities, and networking events with companies.
Whether you’re seeking an internship, a work-study placement, or your first job, we equip you with all the tools you need to stand out and secure the best career opportunities.
Careers
Job opportunities after a Master of Science in communication and audiovisual production
Whilst all companies have specific needs depending on their strategy, their target audience or identity, they do not necessarily use the same methods. That is why there is such a variety of career opportunities in digital communication.
Below is a non-exhaustive list of professions in which you are likely to thrive.
Types of careers after studying for Excelia’s MSc in Digital Communication & Audiovisual Production
- Audiovisual Production Director
- Digital Communication Manager
- Video Content Designer
- Digital Project Manager
- Digital Marketing Manager
- Video Editor / Audiovisual Editor
- Multimedia Content Developer
- Digital Design Director
- Audiovisual Communication Consultant
EXPLORE THE DIFFERENT PROFESSIONS IN COMMUNICATION
DISCOVER THE MOST PROMISING DIGITAL CAREERS
Skills acquired during the MSc in Digital Communication & Audiovisual Production
- Audiovisual Communication Strategy: Developing and implementing communication strategies specifically in the film and audiovisual sectors for a variety of brands and projects.
- Audiovisual Production: All stages of audiovisual production, from initial conception to final production, including managing the financing and distribution of projects.
- Content Design: Content design skills for video, audio and multimedia projects, using advanced tools and techniques to produce captivating and engaging content.
- Project Management: Coordination and management of audiovisual communication and production projects, ensuring that deadlines, budgets, and quality objectives are met.
- Post-Production: Editing techniques to ensure the quality of audiovisual production, factoring in all design and technical requirements.
- Digital Marketing and Distribution: Digital marketing strategies incorporating audiovisual content in order to maximise the visibility and impact of campaigns on the various digital platforms.
- New Technologies: Incorporating emerging technologies such as Artificial Intelligence, Augmented Reality and Web3 into communication and audiovisual production projects.
- Internal and Corporate Communication: Mastering the necessary techniques of internal communication to manage teams and projects within a communication agency or production department.
- CSR and Responsible Communication: How to integrate the principles of Corporate Social Responsibility (CSR) into communication strategies to promote responsible and ethical practices.
- Cultural Entrepreneurship: Acquiring entrepreneurial skills in the cultural and creative sector to launch and manage independent audiovisual projects or start-ups in this field.
Tuition fees
Tuition Fees 2025-2026
STUDENTS FROM WITHIN THE EUROPEAN UNION*
WORK-STUDY TRACK
For the contrat de professionnalisation and contrat d'apprentissage, tuition fees are paid by the host company from the date the contract is signed.
*27 European Union members: Austria, Belgium, Bulgaria, Cyprus, Croatia, Czech Republic, Denmark, Germany, Estonia, Finland, France and French Overseas Territories, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, The Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden
STUDENTS FROM OUTSIDE THE EUROPEAN UNION
WORK-STUDY TRACK
For the contrat de professionnalisation and contrat d'apprentissage, tuition fees are paid by the host company from the date the contract is signed.
Multiservice charge
Fee: €350
Services included in the Multi-service fee:
• Administration and support services
• International mobility insurance-assistance
• Reprographics credit (photocopying, printing)
• Unlimited access to all content on Exceliaprime Edutainment platform
• Personalised support and coaching from our Talent Centre
Admission
Applications are open to students with a minimum of 3 years of post-High School education or international equivalent.
1 / Online application
Submit your application online and select your programme:
List of supportive documents required : CV and Proof of current academic level (exam certificate/s or letter from current academic establishment etc.)
Admission fee : An admissions fee of €50 is required (to be paid by bank transfer or credit card)
2 / Online video interview
Details of admissions tests
- Online video interview on our online admissions platform (in French or English depending on the chosen programme and track).
- Candidates have 5 days to respond to a series of questions (motivation, academic and professional projects)
Upcoming admissions deadlines
Possibility of taking the admissions test all year long.
3 / Admissions test results released and deposit to be paid
Admissions test results
Candidates will receive notification of their admission or non-admission within 6 days following their interview.
If you are admitted, you must pay the deposit, which will be deducted from your annual tuition fees, before the specified deadline.
Excelia has partnered with Flywire to provide our overseas families with an easier method of sending international fee payments. Flywire offers a best price guarantee when sending the payment by bank transfer, real-time payment tracking and 24x7 multilingual customer support.
4 / Administrative assistance
Confirmation of enrolment
You will receive confirmation of pre-enrolment as well as confirmation of accommodation which are necessary for your student visa application.
Click here for administrative assistance
5 / Proof of academic level required
Conditions of acceptance
To confirm your final acceptance, you must provide proof of your current qualifications and language ability:
English-Track and French-Track Programmes:
- Bachelor, Master, Masters of Science (MSc): B2*
- Foundation and preparatory programmes**: A2 or B1 depending on programme*
- For Summer School and FLE (French as a Foreign Language) courses: Open to students of all abilities
* Common European Framework of Reference for Languages
** International Foundation Programme and Excelia First Year
Proof of language ability is NOT required if:
- Please note that only official certificates will be accepted.
- You hold a qualification issued in a French-speaking country and are applying for a French track
- You hold a qualification issued in an English-speaking country and are applying for an English track
Please note that only official certificates will be accepted.
Applications are open to students with a minimum of 4 years of post-High School education or international equivalent.
1 / Online application
Submit your application online and select your programme:
List of supportive documents required : CV and Proof of current academic level (exam certificate/s or letter from current academic establishment etc.)
Admission fee : An admissions fee of €50 is required (to be paid by bank transfer or credit card)
2 / Online video interview
Details of admissions tests
- Online video interview on our online admissions platform (in French or English depending on the chosen programme and track).
- Candidates have 5 days to respond to a series of questions (motivation, academic and professional projects)
Upcoming admissions deadlines
Possibility of taking the admissions test all year long.
3 / Admissions test results released and deposit to be paid
Admissions test results
Candidates will receive notification of their admission or non-admission within 6 days following their interview.
If you are admitted, you must pay the deposit, which will be deducted from your annual tuition fees, before the specified deadline.
Excelia has partnered with Flywire to provide our overseas families with an easier method of sending international fee payments. Flywire offers a best price guarantee when sending the payment by bank transfer, real-time payment tracking and 24x7 multilingual customer support.
4 / Administrative assistance
Confirmation of enrolment
You will receive confirmation of pre-enrolment as well as confirmation of accommodation which are necessary for your student visa application.
Click here for administrative assistance
5 / Proof of academic level required
Conditions of acceptance
To confirm your final acceptance, you must provide proof of your current qualifications and language ability:
English-Track and French-Track Programmes:
- Bachelor, Master, Masters of Science (MSc): B2*
- Foundation and preparatory programmes**: A2 or B1 depending on programme*
- For Summer School and FLE (French as a Foreign Language) courses: Open to students of all abilities
* Common European Framework of Reference for Languages
** International Foundation Programme and Excelia First Year
Proof of language ability is NOT required if:
- Please note that only official certificates will be accepted.
- You hold a qualification issued in a French-speaking country and are applying for a French track
- You hold a qualification issued in an English-speaking country and are applying for an English track
Please note that only official certificates will be accepted.